It's 2019 and viral challenges are not going away. They are here to evolve and "educate" us forever. No matter how ridiculous and annoying some of them are, there are some that are actually quite effective. 

Social media platforms are seeing many viral challenges around the world, that not only garnered a lot of attention online but have become a craze.

The weirdest ones (in my opinion) by far:

  • Tide Pod Challenge
  • Kylie Jenner Lip Challenge
  • Cheerios Challenge 
  • Rotating Corn Challenge

*more here

http://www.zimbio.com/The+Most+Absurd+Viral+Internet+Challenges+Ever/articles

However, the most recent #trashtag challenge is certainly one I can get on board with, which is getting teens, tourists, school kids (basically anyone) to take pics of the trash they pick up and share it on social media. 

This by far proves that when put to good use, social media can produce many great benefits and these types of challenges are the perfect driver for social awareness and change.